I’ve been lucky enough to get a sneak preview of a brand new video course by Michael Rasmussen in which he walks you through the process of creating a killer mini site from the ground up, and then he also teaches you how to actually start making money with it right away and into the future. The best thing about the course is that it’s free!

The course doesn’t launch until Monday 16th June, but over the next few days I’ll be posting some information about each of the videos as I go through them myself.

I’ve had a look at the first few already – here’s my thoughts:

VIDEO 1 – INTRODUCTION

This videos introduces you to the entire course, as well as the Michael himself. You’ll learn what you can expect from the course, and why it’s structured the way it is.

Michael realizes that you may not have heard of him, and so he spends some time establishing his credibility with you by sharing some of his biggest successes. Michael explains that, in order for you to get value from the teachings, you need to have faith that the teacher actually knows what he’s talking about. By the end of this video, you will have no doubt.

By the way, this is a good lesson for all product developers. If you want people to accept you as an authority on any subject, you first need to establish your credibility with the reader. That way he’s willing to relax, and trust that what you’re telling him is sound advice.

VIDEO 2 – THE BASICS

This video introduces you to the basics of mini site marketing. It sets the foundation that all future learning rests upon.

You’ll learn:

* What mini-sites are, and what makes them different from regular content sites.
* Which businesses they work well for… and which ones they don’t.
* The right mindset to have when it comes to creating mini sites as part of your online business strategy.
* And the different tools you need to get started.

This video did an excellent job of kicking things off, and building the foundation for the rest of the course.

VIDEO 3 – SQUEEZE PAGES

This is probably one of the most useful videos of the entire course. Every Internet marketer needs to build an email list, but how do you do it? What is the best way to capture the most opt-ins?

The answer is ‘squeeze pages’. This video will teach you:

* Why using a squeeze page is far superior to other opt-in methods.
* The single most important thing you must include at the top of your squeeze page to skyrocket your opt-in rate.
* The secret structure of a squeeze page, and why most marketers get it wrong (which costs them a LOT of money).
* The most important to include in your opt-in process that will make sure that people actually receive your email.

After watching this video, you’ll know everything you need to know to start building a massive opt-in list right away. This will probably be the first video that you ‘take action’ on. You’ll be so excited about the possibilities, that I guarantee you’ll go and create your own squeeze page right away.

I’ll write more about the other videos in a couple of days. To be sure to receive my reviews, either sign up for my newsletter or subscribe to my RSS feed.